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Sporting Solutions sign up Blue Square and 888sport

Sporting Solutions, the B2B in-play trading and pricing division of the Sporting Index Group, today announces that Blue Square and 888sport are the latest sportsbook brands to join its fast-growing service.

Both Blue Square and 888sport will be taking in-play prices across a number of sports, including American football, baseball, basketball, ice hockey, rugby union and tennis.

Sporting Solutions has quickly established itself as the pre-eminent provider of trading and pricing services to the betting and gaming industry, enabling bookmakers to outsource their in-play betting on 22 sports. A wide range of partner operators already includes William Hill, ToteSport, Skybet, Centrebet and Party Gaming.

Dave Grogan, Business Development Director, Sporting Solutions, comments: “It’s been a very busy period at Sporting Solutions and we’re delighted to welcome Blue Square and 888sport on board. There is no better testimonial to the strength of our product than the consistent signing up of high quality new partners.”

Vincent Leonard, Sportsbook Product Manager of Blue Square, comments: “In play betting has been a huge growth area for Blue Square over the past couple of years and the thirst shown by our customers shows no sign of decreasing. We chose to partner with Sporting Solutions to fill a gap in our in-play schedule because their trading models, technology and professionalism was a perfect complement to the service we already offer our customers both online and on our mobile products. We look forward to working with Sporting Solutions in the future.”

Richard Jerman, Head of 888sport, comments: “In-play betting is 888sport’s biggest growth area and partnering with Sporting Solutions will enable us to leverage this even further. Offering our customers more in-play markets is also key to our mobile betting strategy. This association with Sporting Solutions enables us to offer even more UK and International in-play markets both online, and to our ever growing number of mobile customers.”