The company is now providing pre-event and in-play pricing on over 4000 football matches each month during 2014, as well as offering an extended range of player markets.
Ronnie Whelan, Business Development Director of Sporting Solutions, said:
“This dramatic increase in coverage gives Sporting Solutions a market-leading football product and we are looking forward to demonstrating it to both current and prospective partners at ICE.
“It’s a huge year for bookmakers, with the World Cup certain to be the biggest betting event the world has ever seen, and now is the perfect time for sportsbooks to boost their football service.”
Sporting Solutions is firmly established as the pre-eminent provider of trading services to the global sports betting industry, covering the full betting lifecycle including event creation, pre-match and in-play pricing, and resulting.